--- title: 3 Tips to Succeed in the International Real Estate Market description: 3 Tips to Succeed in the International Real Estate Market image: https://agent.properstar.com/hubfs/tr-1.png --- [![properstar-landpages-logo](https://agent.properstar.com/hubfs/Properstar/properstar-landpages-logo.svg "properstar-landpages-logo")](https://www.properstar.com) - [All](https://agent.properstar.com/en/) - [Market Trends](https://agent.properstar.com/en/tag/market-trends) - [Stories](https://agent.properstar.com/en/tag/stories) - [Buyer Insights](https://agent.properstar.com/en/tag/buyer-insights) - [Selling Strategies](https://agent.properstar.com/en/tag/selling-strategies) - [Properstar](https://agent.properstar.com/en/tag/properstar) - ##### [All posts](https://agent.properstar.com/en/topic/all-posts?hsLang=en) - ##### [Home Marketing](https://agent.properstar.com/en/topic/home-marketing?hsLang=en) - ##### [Selling Strategies](https://agent.properstar.com/en/topic/selling-strategies?hsLang=en) - ##### [Market Trends](https://agent.properstar.com/en/topic/market-trends?hsLang=en) # 3 Tips to Succeed in the International Real Estate Market Properstar Marketing - 2018-11-15 - - ## Succeeding in the International Market If succeeding in the national market already requires a lot of work, working in the international market is even harder. The competition is fierce and it requires you to be different and to expand your area of expertise. Publishing your properties internationally is a start but it is still necessary to understand some tips for success.   ## Obstacles for Those who work with a Foreign Market According to ListGlobally's study, there are some common hurdles that real estate agents face in foreign markets. A language barrier is an obvious obstacle, accounting for 37% of responses in our study, followed by building a relationship with clients (13%) and funding issues (13%). Looking more specifically at the respondent results: language is still the main obstacle, gathering 43% of responses, as is building a relationship with clients (14%).   However, we also find a significant mention of cultural differences & lifestyle (29%) as an obstacle. If language is an obstacle, and cultural differences are a headache, where should you start in order to ensure the success of your international market activity? ## Advice from Real Estate Agents Our study on how to work with foreign buyers, showed some helpful tips:  ### 1. Understand local market nuances The advice of Laurie Laykish from [Engel & Volkers](https://evusa.com/en/) is relevant.  When you work with foreign buyers, you need to remain persistent and you must increase your local market knowledge. Start by learning about currency Issues, laws, the local political situation, cross cultural relationships and world conditions. Then, prepare yourself for potential questions that your customers might have. Some of the most important topics you need to address are the cost of living, education opportunities, the healthcare system, You will also need to understand the required documents and you need to be the real *MacGyver* of tax system. After addressing these questions, you just need to sell them the dream and help clients imagine living in one of your properties.   ### 2. Be patient and respect cultural differences According to [Climb Real Estate](https://climbre.com/) agents, in order to succeed globally you need to be patient and respect cultural differences. Empathy, understanding and active listening are skills that dictate the success of an international agent. We know that selling a property to a Chinese citizen differs from selling to a Brazilian citizen. Take time to read cultural guides. We, at ListGlobally, suggest the [Commisceo](https://www.commisceo-global.com), as a good resource.   ### 3. Learn more about international investors and procedures According to [Century 21 agent Mr. Osmondi, ](http://www.century21.com)to be successful in the international market, you must learn about foreign investors and international procedures. Conducting a complete diagnosis of your buyer is quite helpful and may include: what they expect in a village or city, what are the most important features to them and their budget. While working with foreign buyers, it is also important to build a network all around the globe. Partnering with other real estate agents that are in the country of your potential customers is very important. By establishing partnerships, you will be able to rapidly increase your cultural knowledge. Remember that when a customer is recommended by another agent in the origin country, the probability of selling to that person is higher. Finally, define your overall marketing strategy. Simplify your life by using platforms where you can publish your listings all over the world reaching the international audience at once.   ## ListGlobally is your Partner for Success ListGlobally is a strategic partner who can help you succeed. We publish your listings through our network of up to [100 portals](https://www.listglobally.com/portals) around the globe, and we** translate** all our agents listings into their customers' native language. We share real estate agent experiences through our [interviews](https://blog.listglobally.com/interview-about-foreign-buyers-in-panama/?hsLang=en) and [webinars](https://blog.listglobally.com/our-first-webinar-on-chinese-buyers-in-the-u-s-a/?hsLang=en), and we gather the best tips to give you a hand: like [how to prepare a property visit for a foreign buyer,](https://blog.listglobally.com/foreign-buyers-how-to-prepare-a-property-visit/?hsLang=en) [how to sell a property to a Chinese buyer,](https://blog.listglobally.com/how-to-sell-a-property-to-a-chinese-buyer/?hsLang=en) h[ow to get more mandates, ](https://blog.listglobally.com/how-to-get-more-mandates-in-the-real-estate-business/?hsLang=en)and many others. If you want to share any idea or feedback, please [contact us](https://www.listglobally.com/contact). ![email-1](https://6794844.fs1.hubspotusercontent-na1.net/hub/6794844/hubfs/email-1.png?width=104&name=email-1.png "email-1") ### Subscribe to our newsletter ## Most Popular - Jun 5, 2026, 11:51:13 AM | - Lionel Rudaz ### [Properstar expands locally in 5 LATAM markets](https://agent.properstar.com/en/properstar-expands-locally-in-5-latam-markets?hsLang=en) - Nov 20, 2025, 12:44:13 PM | - Lionel Rudaz ### [Introducing Messages, chat with your leads on the go](https://agent.properstar.com/en/introducing-messages-chat-with-your-leads-on-the-go?hsLang=en) - Oct 2, 2024, 12:34:51 PM | - Lejla Bise ### [Explore new possibilities in the luxury market: our network is growing!](https://agent.properstar.com/en/explore-new-possibilities-in-the-luxury-market-our-network-is-growing?hsLang=en) ## You might also enjoy ### [Properstar expands locally in 5 LATAM markets](https://agent.properstar.com/en/properstar-expands-locally-in-5-latam-markets?hsLang=en) - ##### [News](https://agent.properstar.com/en/topic/news?hsLang=en) - ##### [Professionals](https://agent.properstar.com/en/topic/professionals?hsLang=en) - ##### [Product updates](https://agent.properstar.com/en/topic/product-updates?hsLang=en) ### [Introducing Messages, chat with your leads on the go](https://agent.properstar.com/en/introducing-messages-chat-with-your-leads-on-the-go?hsLang=en) - ##### [Properstar](https://agent.properstar.com/en/topic/properstar?hsLang=en) - ##### [Market Insights](https://agent.properstar.com/en/topic/market-insights?hsLang=en) - ##### [Professionals](https://agent.properstar.com/en/topic/professionals?hsLang=en) ### [Explore new possibilities in the luxury market: our network is growing!](https://agent.properstar.com/en/explore-new-possibilities-in-the-luxury-market-our-network-is-growing?hsLang=en) ## You might also enjoy - ##### [Selling Strategies](https://agent.properstar.com/en/topic/selling-strategies?hsLang=en) - ##### [Market Insights](https://agent.properstar.com/en/topic/market-insights?hsLang=en) - ##### [Professionals](https://agent.properstar.com/en/topic/professionals?hsLang=en) ### [Seller preferences and client communication](https://agent.properstar.com/en/seller-preferences-and-client-communication?hsLang=en) Staying tunedto the pulse of buyers and sellers is of great importance to agents. In a previous article, we showcased some[valuable insights gathered from our agent survey](https://agent.properstar.com/en/properstar-agent-insights-for-2023?hsLang=en), discussed the shifting preferences of sellers and mentioned the vital role of client communication in an agent's toolkit. Today, we extend our exploration, turning our attention towards the expectations and communication preferences of buyers as they embark on their real estate journey. With the market facing seasonal challenges, it is helpful for agents to understand these dynamics. Join us as we uncover the world of seller preferences and good communication tactics- with tips to satisfy them!  - ##### [Selling Strategies](https://agent.properstar.com/en/topic/selling-strategies?hsLang=en) - ##### [Properstar](https://agent.properstar.com/en/topic/properstar?hsLang=en) - ##### [Market Insights](https://agent.properstar.com/en/topic/market-insights?hsLang=en) ### [Empowering agents, buyers and sellers with Properstar](https://agent.properstar.com/en/empowering-agents-buyers-and-sellers-with-properstar?hsLang=en) Properstar, together with the ListGlobally International Network has emerged as a game-changer in the real estate industry, revolutionizing how properties are bought, sold, and listed on a global scale. This article explores  Properstar's extensive range of products, services, and features, shedding light on our global reach, and the significance of our recent rebranding.  - ##### [All posts](https://agent.properstar.com/en/topic/all-posts?hsLang=en) - ##### [Market Trends](https://agent.properstar.com/en/topic/market-trends?hsLang=en) ### [United States real estate market update](https://agent.properstar.com/en/united-states-real-estate-market-update?hsLang=en) Home sales have been fluctuating but remain above recent lows, due to a combination of job gains, limited inventory, and fluctuating mortgage rates. Understanding these trends can help agents, individuals and policymakers make informed decisions to create a more equitable, accessible, and sustainable housing market. Let’s look at some key trends expected to shape the US housing market for the remainder of 2023 and provide some insights into the current state of the market.  - Resources - [Properstar](https://www.properstar.com/) - [Real estate guides](https://www.properstar.com/buying-property) - [Real estate blog](https://blog.properstar.com/en) - [House prices](https://www.properstar.com/united-states/house-price) - [Download app for iOS](https://apps.apple.com/app/apple-store/id1253028900?pt=118713609&ct=ps_blog_footer_app_store&mt=8) - [Download app for Android](https://play.google.com/store/apps/details?id=com.listglobally.properstar&utm_source=properstar_blog&utm_campaign=ps_blog_footer_google_play) - About Us - [Meet the team](https://www.properstar.com/meet-the-team) - [Contact us](https://www.properstar.com/contact) - Professional - [Agent blog](https://agent.properstar.com/en) - [Agent dashboard](https://dashboard.properstar.com/?utm_medium=referrer&utm_source=properstar_blog&utm_campaign=properstar_footer_agent_dashboard) - [Add your listing](https://dashboard.properstar.com/home?utm_medium=referrer&utm_source=properstar_blog&utm_campaign=properstar_footer_advertise) - Legal - [Terms and conditions](https://www.properstar.com/terms-and-conditions) - [Privacy policy](https://www.properstar.com/privacy-policy) - [Cookies policy](https://www.properstar.com/cookies-policy) Properstar © 2026