Seller preferences and client communication

Staying tunedto the pulse of buyers and sellers is of great importance to agents. In a previous article, we showcased somevaluable insights gathered from our agent survey, discussed the shifting preferences of sellers and mentioned the vital role of client communication in an agent's toolkit. Today, we extend our exploration, turning our attention towards the expectations and communication preferences of buyers as they embark on their real estate journey. With the market facing seasonal challenges, it is helpful for agents to understand these dynamics. Join us as we uncover the world of seller preferences and good communication tactics- with tips to satisfy them! 

  • Nov 21, 2023 12:21:12 AM |
  • Shanna Mawer

Empowering agents, buyers and sellers with Properstar

Properstar, together with the ListGlobally International Network has emerged as a game-changer in the real estate industry, revolutionizing how properties are bought, sold, and listed on a global scale. This article explores  Properstar's extensive range of products, services, and features, shedding light on our global reach, and the significance of our recent rebranding. 

  • Oct 3, 2023 4:22:30 PM |
  • Shanna Mawer

How to win an exclusive mandate

As a real estate agent, winning an exclusive mandate can be the key to your success in this highly competitive industry. It's a chance to work exclusively with a client and earn a commission on the sale of their property. However, standing out in a crowded market can be challenging. That's why we're here to provide you with valuable tips on how to win that coveted mandate.  

  • May 15, 2023 3:27:42 PM |
  • Shanna Mawer

How to turn a renter into a buyer

Turning renters into home buyers can be a valuable source of business for real estate agents. In this article, we will explore the potential of this group for real estate agents and discuss strategies for you to convertrenters into buyers.  

  • Apr 21, 2023 3:30:23 PM |
  • Shanna Mawer

Tips on how to deal with a slowing housing market

People are still buying houses and they always will. However, the hot housing marketwe experienced coming out of the pandemic, has cooled in most markets. For the remainder of the year agents will need to deal with strong competition and work hard to get the job done. Here are some tips for profitably ending the year.

  • Nov 10, 2022 11:26:32 PM |
  • Shanna Mawer

Tips on how to deal with a slowing housing market

People are still buying houses and they always will. However, the hot housing marketwe experienced coming out of the pandemic, has cooled in most markets. For the remainder of the year agents will need to deal with strong competition and work hard to get the job done. Here are some tips for profitably ending the year.

  • Nov 10, 2022 11:25:34 PM |
  • Shanna Mawer

How to improve your Properstar agent page to stand out

Someone once said: “You never get a second chance to make a first impression”. Well, the truth is that the first impression of a buyer is what really counts when he sees your listings on ProperstarActually, you have only a few seconds tconvince the customer that you’re the best agent and that he should work with you. 

  • Sep 12, 2022 1:47:00 PM |
  • Properstar Marketing

How to improve your Properstar agent page to stand out

Someone once said: "You never get a second chance to make a first impression”. Well, the truth is that the first impression of abuyer is what really counts when he sees your listings on Properstar. Actually, you have only a few seconds to convince the customer that you’re the best agent and that he should work with you. 

 

  • Sep 12, 2022 12:39:00 PM |
  • Properstar Marketing

How to succeed in a seller’s market

If you have been watching real estate market lately, you will have noticed that, on an international scale, we are experiencing a strong seller’s market. Sellers need agents now more than ever! Let’s look at what your clients can expect and how you can help them if they are entering this hot seller’s market. 

  • Mar 23, 2022 5:30:54 PM |
  • Shanna Mawer

Marketing yourself as an international real estate agent

In this article, we discuss how to promote yourself as an international real estate agent. We provide some strategies, examples and observations that have helped our agents and clients in the global real estate market. 

  • Feb 28, 2022 5:32:40 PM |
  • Shanna Mawer

Marketing yourself as an international real estate agent

In this article, we discuss how to promote yourself as an international real estate agent. We provide some strategies, examples and observations that have helped our agents and clients in the global real estate market. 

  • Feb 28, 2022 5:02:33 PM |
  • Properstar Marketing

6 reasons why your house is not selling

Placing a property for sale on the market requires a large investment of time and dedication. However, if your client hasn’t received any interest after 30 days of having listed a property for sale, it is time to review your strategy. 

  • Dec 23, 2021 9:40:15 AM |
  • Teresa Martins

6 reasons why your house isn’t selling

In this article we review the main reasons why a house isn’t selling and suggest some strategies you can use to help it sell. 

  • Dec 6, 2021 9:52:40 AM |
  • Properstar Marketing

What agents are saying about ListGlobally

This article shares the results we received from a recent agent survey about the ListGlobally agent dashboard and our new features and services.

  • Dec 1, 2021 10:35:00 AM |
  • Properstar Marketing

Real estate for mountain lovers

This article gives you an idea of some mountain property options available for your clients, with a wide price range to choose from. 

  • Nov 1, 2021 9:42:55 PM |
  • Properstar Marketing

Foreign buyers: success stories from real estate agents

The uncertainty of 2020 caused the real estate industry to adapt to new strategies to sell to foreign buyers. ListGlobally’s business model has already provided a strong network and online marketing strategy for its agents and this has become even more applicable and valuable as we move forward into recovery from the global pandemic.

  • Jul 23, 2021 4:22:04 PM |
  • Properstar Marketing

New ListGlobally leading and luxury portals

ListGlobally continues to curate the best selection of portals for its luxury clients. As the network continues to evolve and progress, we are excited to share some of our latest updates with you as some portals are new or have replaced others.

  • Jun 22, 2021 11:26:43 PM |
  • Properstar Marketing

Quality real estate photos - a picture is worth a thousand words

It can be a challenge to gain a landlord's confidence to trust you with the quick sale of their property.

  • Jun 1, 2021 6:45:00 PM |
  • Properstar Marketing

Quality real estate photos - a picture is worth a thousand words

It can be a challenge to gain a landlord's confidence to trust you with the quick sale of their property.

  • Apr 12, 2021 9:23:12 AM |
  • Manu Ferrer

5 Ways ListGlobally helps you sell more properties

We always talk about ListGlobally being the world’s largest network of property portals. But we are much more than that. We are a selling tool, we are a differentiator, and we offer the opportunity for you to be at the forefront of real estate.

  • Mar 26, 2021 3:59:06 PM |
  • Properstar Marketing

How to take good photos to impress real estate buyers

Seducing real estate buyers is not all about text

We have already talked about seducing customers through a property description, however the message displayed on the text must coincide with the images shown. But great real estate photos don’t come easy. You need to have an eagle eye, a sense of aesthetics and a sales perspective to take the best photo to impress your potential buyers.

  • Feb 25, 2021 10:00:41 AM |
  • Properstar Marketing

How to sell a property to a Chinese buyer

Selling a property to a Chinese buyer has its challenges.  As prominent real estate agents and developers, the Chinese buyer is one of the most sought-after markets in international property. Almost every day we hear news pertaining to new purchases in many locations and countries.

However, many property agents and developers have come to me over the past years, puzzled. It’s all over the news, we see them on the street, at auctions, at open house, but most have never successfully sold to any before. Many try to get into this market but hitting the wall each time.

Here are a few things you need to know what is going on in the mind of a Chinese buyer.

1. The buying cycle is long

It is well understood that the cross-border property buying process generally takes longer than a domestic purchase, however for Chinese buyers, the duration could be much longer than all other international property buyers. Reasons for this include language barriers,  a restriction of information within China (no Google and Google maps which makes it hard for buyers to make independent searches,) and transferring money out of China etc.

It Is therefore very important to have a strategic long-term plan dedicated to the Chinese market. For example, setting up a WeChat official account to ensure that you can consistently connect with these buyers via WeChat.

2. Use different media for communication

WeChat is a big part of the Chinese lifestyle – it’s WhatsApp, Facebook, Insta, Tinder, Amazon, Yelp, Banking, Uber, UberEats combined in one App. Chinese do not use emails as much as we do, most communication is done via WeChat. If you want to connect with them, familiarizing yourself with WeChat will be a good start. (Note: WeChat has a translation tool for your conversations)

On Chinese real estate portals like Anjuke.com & Fang.com, 95% of their buyer’s inquiries leave WeChat contact details instead of mobile numbers.

Post properties for sales or market update on your feed so buyers can get updated on your markets.

3. Language is a barrier but not a block

Yes, Chinese is a tough language, but bear in mind that it is not a blocking issue. At the end of the day, if the buyer is really interested in your property and if they do not speak a single word of English or your language, they will bring along a translator or a friend|relative who can speak the language. I have seen a German agent and Chinese buyer conversing on WeChat using a translation tool to finish up a sale. It does work.

What is more important, is to find an efficient way to communicate with Chinese buyers at the early stages of the buying process. For example, hire a Chinese-speaking staff member or work with an external Chinese concierge to send them translated brochures. Once the qualification process is done, you can take over the closing.

At the end of the day the reward is huge

End of the day, I have to admit that Chinese buyers are tough to deal with. But the greatest pleasure and comfort I get out of these ordeals is the old adage about Chinese buyers: You get one, you get the entire village. Once you get the first deal across, the buyer will start getting all his family and friends to buy from you! It’s a long process but the reward is huge.

 

ListGlobally is the perfect channel to reach Chinese buyers

ListGlobally has you covered by providing access to a truly global audience and promotion across the largest network of real property portals available you will reach +200M potential buyers every month.

You select your properties and we publish worldwide through our network of +100 property portals in +60 countries.

We help you getting:

  • more Leads
  • more Sales

For more information on products and services, please contact  us.


Collaboration article — About the Author

 
Esther Yong — Director and Co-founder of ACproperty.com.au

Esther Yong is the Director and Co-founder of ACproperty.com.au, Australia’s no.1 Chinese language property portal. ACproperty is currently working alongside ListGlobally, providing Chinese market solution to ListGlobally clients around the world.

Esther Yong’s Linkedin Profilehttps://www.linkedin.com/in/estheryongtj/

  • Feb 19, 2021 11:38:19 AM |
  • Properstar Marketing

Foreign Buyers: How to prepare a property visit

Last year, foreign buyers spent $74 billion on U.S. properties.  The world is more connected than ever. Cross border transactions and investments in international property remain stable and global property marketing has become a requirement.

  • Jan 24, 2021 10:15:33 AM |
  • Properstar Marketing

Future prospects of real estate in the United States

More and more foreign buyers are interested in United States real estate

2020 has been a rollercoaster  - as far as the US real estate industry is concerned. Leading markets in the country have witnessed record-low mortgage rates even as buyer demand surged consistently. There also was a wave of relocations across the country, which pushed home prices in many states including New York, California and Florida to unprecedentedly higher boundaries.

  • Jan 3, 2021 4:47:40 PM |
  • Properstar Marketing

Things to consider when looking to buy a property in the mountains

It’s not unusual for people to dream about living in the mountains.

  • Jan 3, 2021 3:22:46 PM |
  • Properstar Marketing

Three steps to winning luxury listings

Winning a luxury listing

Winning and selling listings is what being a real estate professional is all about. Sometimes this is easier said than done, but we have some tips to help you win your next listing.

  • Nov 27, 2020 5:56:39 PM |
  • Geoffroy Reiser

Renewed homes - opportunity for foreign buyers

The global real estate market is very attractive for foreign investors.

As an international agent, no doubt that many of your foreign buyers have their eye on Switzerland, North America, France, Spain and Portugal.

  • Nov 3, 2020 11:58:00 PM |
  • Properstar Marketing

Phone & Email Etiquette with Foreign Leads

Connect With Your Foreign Leads

You are publishing your listings worldwide through ListGlobally network of real estate portals? Well done!

  • Oct 21, 2020 12:10:48 AM |
  • Shanna Mawer

Qualifying Your Leads - Agent Questionnaire Results

Lead Qualification is Important

With ListGlobally’s access to listing portals around the globe and our user-friendly interface, our agents and clients have the tools in place to start selling to foreign buyers.

  • Oct 6, 2020 6:32:07 PM |
  • Shanna Mawer

Selling Beachfront Property

Selling Beachfront Property

In this article, we offer some practical advice when dealing with beachfront buyers. Here you will find tips from an on-the-frontline agent in coastal North America, Diane from Keyes.com, to glean some insights on being an agent during this unique time.

  • Aug 11, 2020 10:18:29 AM |
  • Properstar Marketing
  • May 28, 2024 6:30:00 AM |
  • Shanna Mawer

Navigating a low inventory real estate market

  • Apr 19, 2024 6:00:00 AM |
  • Shanna Mawer

5 tips for a successful spring with Properstar

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